“Abbott Labs consistently advertises on
programming that contains graphic violence, excessive sexual
content and foul language, and we think this needs to stop –
now.
“It certainly appears to me, and to the
Parents Television Council on behalf of its 1.1 million
members, that Abbott Labs does not have media guidelines in
place to keep its name off of programs containing graphic
and explicit content.
“During the 2005 – 2006 broadcast year,
Abbott Labs brands have sponsored such shows as
C.S.I. Miami,
Cold Case,
Criminal Minds,
and Nip/Tuck
on F/X network. One
Nip/Tuck episode supported by Abbott Labs brands
included: the Quentin character snorting cocaine from the
palm of his hand and the Matt character sharing this
information: ‘Kimber,
you know,
the porn starlet who
boned my other Dad after you left him.’
“The PTC’s message to Abbott Labs is this –
your advertising dollars reflect your corporate values. I
doubt the Board of Directors or the shareholders would be
proud of these content examples your media dollars support.
“I am here today to plead with you, on behalf
of millions of Americans, to stop underwriting sleaze and
adopt responsible advertising guidelines that will keep
Abbott Labs brands off of programming that contains foul
language, gratuitous sex, and graphic violence.
“Will Abbott Labs continue paying for the
‘cultural sewage’ that is broadcast into our homes on a
nightly basis? Or, will Abbott Labs be a responsible
corporate citizen and dedicate its advertising dollars
toward sponsoring pro-social, family-friendly programming?
“The Parents Television Council would like
your response to this question by June 1st. We
will let our members know whether or not Abbott Labs is
dedicated to responsible advertising and not to return to
sponsoring some of the most offensive and violent
programming on television. I hope that I will be able to
tell them that Abbott Labs is adopting advertising
guidelines that reflect its corporate values.”
A copy of this statement will be sent to
Abbott Labs.